Provide Women-Centered Design (WCD) business and product development support to the different yearly cohorts of innovators,
Designed and led a multi-team participatory workshop aimed at supporting the Flo team to reflect on and optimize their current Social Impact Strategy.
Provided a deep dive and current overview of the global menstrual health sector and market, including relevant brands, campaigns and communications, to support Modibodi’s knowledge, impact and marketing planning.
Provided expert feedback and insight into the usability, accessibility, and functionality of their app, FlowCyclo®, which is used to track and automatically measure how much blood is lost during the period.
Produced an in-depth report of the mega social and health trends impacting the women's health sector (menstrual health, sexual wellbeing and pleasure, hormonal health, vaginal/cervical health, reproductive health and menopausal health).
Provided strategic insights to further develop and guide a plan of action for increasing investment in menstrual health
Designed and led a menstrual health and Women-Centered Design innovation workshop to explore new product and/or market opportunities.
Provided key insights into current market and product trends to support long-term strategic planning
Supported the development and communication strategy of a uterine fibroid-focused educational portal and helped design and analyse research study to generate new insights around women‘s experiences of fibroids
Designed and supported implementation of global menstrual health brand campaign
Worked with Kohler‘s innovation and marketing teams to create and run a design sprint using our Women.Centered Design Framework to design and test new menstrual health solutions for emerging markets.
Provided strategic advice on branding and insights on new Femtech market opportunities